Facebook Beacon & Poor Product Launching
Yesterday, Facebook issued an apology for the poor product launch of Facebook Beacon and added the option for users to block all Beacon updates in the “Privacy Settings for External Websites” portion of their privacy settings page.
I’m sorry that Beacon was so poorly launched. I enjoy sharing my activities with my friends (to their amusement or annoyance), sending updates on the movies I’ve watched, blog postings I’ve written, books I’m reading and websites I’ve visited, and creating about a bajillion status updates. Being extremely concerned about privacy, I also enjoy having full control over exactly what is shared with my friends. It seems Beacon could have been much better received if they were more transparent about how it works, and more proactive about giving users control over the updates from day 1.
Tags: facebook, privacy, social networking

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