Facebook Pages…who knew?
Last week, Facebook (seemingly quietly) launched Facebook Pages. I say seemingly quietly because I learned of it not through the tech blogs I read or from my Ma.gnolia contacts or groups, but from MAKE blog’s announcement of their Facebook Page.
According to their help section, Facebook Pages “are distinct presences, separate from users’ profiles, and optimized for these entities’ needs to communicate, distribute information/content, engage their fans, and capture new audiences virally through their fans’ recommendations to their friends.”
My take? This is Facebook taking on MySpace’s music section. The big difference is that Facebook is targeting all creators and businesses, not just musicians, comedians and filmmakers.
The creation of a Facebook Page is scarily easy. You go to their page for creating a Page, and if you are an “Artist, Band, or Public Figure”, you enter your name and the page is created. There are also options for local businesses and brand/products, which I’m guessing are a bit more involved. Because, as a sculptor, I don’t fall into those categories, I didn’t give them a try.
Once an artist’s page is created, it includes a few basic applications:
- Fans (like Friends or Group members)
- Photos
- Videos
- Events
- Mini Feed
- Information
- Reviews
- Discussion Board
Like applications for a Facebook profile, these can be disabled or moved, although they can’t be moved from one column to another. Facebook has also created a Pages category for applications. Although these applications are meant to be specifically for Facebook Pages, a quick survey of them seems to indicate that they are currently mostly bling for your Page.
If you have removed an application, it can be re-added in the Page admin area (which is separate from the Page Edit area, similar to applications for your profile). Other features in the Page admin area includes making the Page public or private, and setting age limits (13+, 18+ and 21+).
When editing your Page info, you can upload a photo, add “basic” information (address and hours of operation) and “detailed” information (website, parking details and public transit information).
Curious? Take a look at my Facebook Page.
Tags: advertising, facebook, myspace, social networkingRelated posts
By Julianna Yau
On November 17, 2007
At 9:37 am
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Thanks for the info! My question is what category to pick if you’re making a page for a blog?
Hmm…good question. I noticed that they finally got around to adding “Visual Artist” as a type of “Artist, Band, or Public Figure”. Not sure what fits blogs best. Professional Service? Other Business? Or you could write to Facebook and ask them to add blogs in there somewhere.